About Us

Our Mission

We've been asked by a lot of people how we've grown Equipatron so quickly, and the answer is actually an easy one...We've aligned the entire Company around one mission: to provide the best customer service possible. Internally we call it “WOW 100” which refers to our goal of having 100% of our customers recommend Equipatron to others. That’s what drives each and every one of us and will always be the motivating force behind Equipatron.

Equipatron was founded in 2009 by two cousins, Peter Liesch and Scott Alderton who had a shared vision of combining the personal service benefits of a local power equipment dealer with the wide selection and low prices of a mass retailer into a hybrid they have coined as an online mass dealer. To deliver their value proposition, the two have built their business foundation around people with product expertise and the latest web, inventory management and logistics technologies. The results to date have been exceptional growth fueled by customer loyalty and every day more and more people are purchasing from Equipatron.

Equipatron’s main office and warehouse is centrally located in Milwaukee, Wisconsin and they also ship from 3 additional regionally located warehouses to ensure quick delivery in all lower 48 states.

For additional information please contact us at 1-855-264-6487 or email us at info@equipatron.com.

Team Equipatron